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COMMERCIALS WORK

This page contains the majority of my TV commercial projects over the years.
The work below starts at most recent (top) to oldest (bottom).
Each project has a work breakdown description and gallery, of which each image contains further information on the shot(s) and video links where applicable.

METASCAPES - CHRISTMAS ANIMATION 2023

Role: CG Generalist
Company: IXOR VFX

Tasks: Lighting, Shading, Previsual, Some Modelling & Compositing
Software: Maya (Arnold), Nuke, Zbrush & Photoshop

I was tasked in late November 2023 with creating part of the Christmas animation for "Metascapes" based on a couple of stylized AI reference images. The project was very fast turnover and involved 23.5 days of continual work to deliver. My initial work included previsualising the first 18 seconds of the short, creating base environments for scale and parallax whilst also creating various camera animations to suite the concept environment. After the animation concept was established I liaised with the HOD to process purchased assets which would aid the project. The 100-ish assets I checked their suitability/formats, re-named (the folders were un-organised with little to no description so were checked one by one for content) and distributed to the other artists. After this process I was then tasked to focus on my own sequence which was the transition from trees to exterior workshop and camera flythrough the keyhole to the next artists shot.
For my workshop exterior animation sequence I completed all aspects except for the base workshop model/texture, base tree model & base mountain models, however textures, shaders and models were altered for all of these to best suite the clients request.
The entire sequence had to match the reference as best as possible with the time and base models we had so the result is very stylized with the lighting requiring 30+ lights and 30 light blockers to shape them closely to the concept.
Metascapes Xmas Stylised Commercial
Workshop Sequence Compositing Breakdown

(Click The Image Below To Open A Video Link)

MATHEMATICS STUDIO
WORK GALLERY 2023

Contract Role: Supervisor CG Generalist
Company: Mathematic Studio (Paris)
Tasks: Lighting, Look Development, Modelling & Some Texturing
Software: Maya (Arnold + BOSS + MASH), Substance Painter, Photoshop & Nuke

I worked at Mathematics Studio (France/Paris) for a 6 month freelance contract remotely from London. During this period I worked on numerous projects providing different input and skills for each. This section will display stills & videos from a few of those projects. Further information for each project will be provided beneath each still/ video once selected.
Mathematics Project Examples - Stills
(Work Still Frames. Click An Image To See The Gallery & More Information)
World Cup Rugby France "Meta" Commercial 2023 - Video
(Click The Image Below To Open A Video Link)
WCR_Meta_Australia_03.png
Kina & Yuk Independent French Film 2023 - CG Shots Video
(Click The Image Below To Open A Video Link)
017_030-compositing-work_v015.1100.jpg

CANDY CRUSH "SPIN" COMMERCIAL 2023

Role: CG Generalist
Company: Absolute Post
Tasks: Lighting & Rendering
Software: Maya (Arnold

During a short freelance contract (cover work) I developed and improved the base lighting setup for 2 shots on the "Candy Crush - Spin" commercial. I was tasked with updating the animation caches and integrating the CG as best as possible for the vibrant lighting setup in the commercial.
Candy Crush "Turn Your World Upside Down" Commercial 2023 - Stills
(Work Still Frames. Click An Image To See The Gallery & More Information)
Candy Crush "Turn Your World Upside Down" Commercial 2023 - Video
(Click The Image Below To Open A Video Link)
Candy Crush 2023 Commercial

SKY MOBILE COMMERCIALS (x2) 2021

Role: CG Generalist
Company: Nineteentwenty

Tasks: Texturing, Look Development, Lighting and Modelling
Software: Houdini (Mantra), Maya, Substance Painter, Nuke & Photoshop.

Modelling, Texturing & Look Development Work: My primary asset work was the ferris wheel which took numerous weeks of feedback and iterations across all related disciplines to complete. I also completed other assets such as the beachball in the bus and a textured numerous other assets such as fairground stalls, awnings ect..

Lighting & Rendering: I worked on 10 CG grass replacement shots for the fairground only commercial, tweaking the base setup, painting grass scatter/ texture masks, then lighting and rendering for the comp team to blend with the on-set astro turf.
I setup and worked on one of the wider ferris wheel CG replacement shots, creating daily slapcomps which included compositing  2.5d actors into pods against the matte painting sky.
The CG beach ball I lit and rendered independently of the other CG in the bus shot and created a base composite.

Below you can find both commercials and a gallery of screen grabs from various shots I contributed too (lighting or assets).
When selected, each still has further description on the contribution and includes the software used.
 
Sky Mobile Commercials 2021 x2 - Stills
(Work Still Frames. Click An Image To See The Gallery & More Information)
Sky Mobile Commercial "Fun Fair" 2021
(Click The Image Below To Open A Video Link)
(Work Contributions Are Timestamped In Link)
Sky Mobile "Fun Fair" Commercial 2021
Sky Mobile Commercial "Board Walk" 2021
(Click The Image Below To Open A Video Link)
(Work Contributions Are Timestamped In Link)
Sky Mobile "Board Walk" Commercial 2021

"FREE FIRE" - GAME CINEMATIC COMMERCIAL 2020

Role: CG Generalist
Company: Passion Pictures

Tasks: Texturing, Look Development, Lighting and Some Modelling
Software: Substance Painter, Mari, Maya (Arnold), Nuke


This project was a game cinematic trailer for the update "Project Chrono" released in the video game "Free Fire" which I completed in 2020 with the trailer releasing in 2021. For this project I was tasked with primarily texturing, look development and lighting of which I will detail further below.

Texturing & Look Development Work: The Hero's yellow car, all the guns (including the rocket launcher), the futuristic hand grenade and various other background assets such as 4 cars, newspaper stands, rubbish objects (coffee cups. crisps, football) ect..
Lighting & Rendering: I completed the lighting for approximately 13 of the shots in the commercial. This included creating light specific reaction passes, FX layers and separating lights for specific CG elements and compositing control.
As an example the large slow motion explosion shot (pictured on the far left below) contained 16 light groups (lights rendered separately) and 12 or more render layers for different FX passes, environment, character and light interactions.
Modelling Work: I modeled the hero's glock handgun, the futuristic grenade, most of the the desert eagle (the design was altered by another artist later) and an unused sniper rifle asset.

Below you can find the final commercial, a few prop turntables and a handful of the still frames from the commercial. The still images named "Free Fire - Lighting Shot" are ones that I completed lighting for, the rest just contain my texturing, look development and modelling work (listed above).

 
FREE FIRE - "Project Chrono" - Stills
(Work Still Frames. Click An Image To See The Gallery & More Information)
FREE FIRE - "Project Chrono" Asset Turntables 2020
(Overlay Details Are Provided For Renders)
(Click The Image Below To Open A Video Link)
FREE FIRE - "Project Chrono" 2021 Release Trailer
(Overlay Text With Work Contributions Added)
(Click The Image Below To Open A Video Link)
Assets_Turntable_Thumbnail.jpg
FREEFIRE_THUMB copy.jpg

ELECTRIC THEATRE COLLECTIVE
WORK GALLERY 2019

Role: Lighting & Look Dev TD / CG Generalist
Company: Electric Theatre Collective

Tasks: Lighting, Look Development, Tracking & Animation
Software: Houdini (Mantra), Photoshop, PFtrack & Maya


Whilst on a short freelance contract at ETC I worked on 2 projects, the first "Michelob" Beer I worked as Look Dev & Lighting TD and then for the "Apple" commercial I took on a more generalist role, below I will detail the information on both seperately below.

Apple "This Watch Tells Time" 2019 Commercial
Tasks:
Object Tracking & Animation
Software: PFtrack & Maya

For this commercial I was tasked with object tracking the 2 I watches in the longer two person shot in which the camera zooms out of one iwatch, rolls back and then zooms into another mans watch. To achieve the object track for both I cut the plate into two different length segments and treated it as separate shots. Due to blurring both watches required large amounts of hand tracking keyframes of which I did using a provided iwatch CG model. To aid with tracking/splining the first section of the womans watch I actually reversed the footage before hand tracking every 5 frames, then every 2-3 before PFtrack was able to spline the rest.

My second task was to create a Maya environment with a proxy satellite object and to create a camera animation based on the clients description. I completed numerous passes of this animation and ended up using a key framed aim constraint which was parented to the satellite so that the cameras aimed focus was increased as it rose above the satellite and then weakened as it came back down to earth. I finished at ETC mid project so I could not confirm if my animation was used but the result looks the same as what I produced and I am credited on the ETC website for my work.

Michelob "Ultra" Beer Un-aired Commercial 2019
Tasks: Lighting & Look Development
Software: Houdini (Mantra)

This project was not publicly aired but I spoke with ETC in early 2024 about using it for my website portfolio archive and they said this is fine and assisted in restoring me a copy.
This commercial never went through a final grade so I have quickly applied a basic grade to the stills/ video of which was similar to the render view show LUT we were using.

For this project I was tasked with look development of the bottles, including creation of specific ID passes/masks for labels, fonts etc. I then went on to light most of the shots which had to consistently keep that "premium" beer shot still image whilst in motion.
For the lighting I was provided with an HDR but due to the dynamic nature of the commercial I had to create clean plates for each shot/ bottle to refraction/ reflect in a realistic manner.
 
ETC Commercial Work Stills Gallery
(Work Still Frames. Click An Image To See The Gallery & More Information)
Apple "This Watch Tells Time" Commercial 2019
(Work Description Overlaid On Video)
(Click The Image Below To Open A Video Link)
Apple_Commercial_Video_Thumbnail.jpg
Michelob Ultra Commercial 2019 (Unreleased)
(Work Description Overlaid On Video)
(Click The Image Below To Open A Video Link)
Michelob_Commercial_2019_CG_Work_Still012.png

RUSHES POST PRODUCTION
COMMERCIALS GALLERY

2014-2016

This section displays stills from some of the commercial projects I worked on between 2014-2016 at Rushes Post Production.
My contribution and tasks are listed after selecting each image. Most stills will include a video link (at the bottom of the description after selecting the image) to the final commercial online.

I worked as a CG Generalist for these projects so they are a combination of solo and collaborative efforts with the other artists.

To enter the gallery select one of the images. Most images will have a "link" button beneath which will open a private video link with the final commercial. Due to the amount of images in the gallery you either need to scroll through them or press "show more" at the bottom to display all.
Rushes Work Video Gallery
(CG Work Edits Or Full Commercials For Some Projects With Timestamps Beneath Youtube Link.
Click An Image To See The Video & More Information)
Last Night In Paris "Pure"
Short Film/Music Video 2014

(CG Shots Only With Description Beneath)
(Click The Image Below To Open A Video Link)
Honda Civic "Type R"
Full Cinema Commercial 2014

(Timestamps & Description Beneath Video )
(Click The Image Below To Open A Video Link)
lnip_liquid_cg_still.jpg
HondaRType_Still_01.jpg
LV Insurance "Make It Better"
Commercial 2016

(Timestamps Of Work In Video Description)
(Click The Image Below To Open A Video Link)
lv_still_01.jpg
Polygrip
TV Commercial 2016

(CG Shots Only & Description Beneath Video )
(Click The Image Below To Open A Video Link)
polygrip_still_02.jpg
Ribena
Nigeria Commercial 2014

(Timestamps & Description In Video Link)
(Click The Image Below To Open A Video Link)
ribena_twisting_CG_shot.184.jpg
IKEA
Revolving Kitchen 2014
(Compilation Of Renders Used For Their Website)
(Click The Image Below To Open A Video Link)
Mark_Woodcock_Ikea.jpg
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